Vol. 7 • No. 49 • December 28, 2009, PEOPLE
Tropicana Names New Marketing Exec
Tropicana Entertainment has hired marketing czar David Zamarin, formerly of Penn National Gaming, to boost the company’s profile in the midst of its Atlantic City Tropicana purchase.
Tropicana Entertainment LLC is continuing to add experience to its leadership team with the announcement of David Zamarin's appointment to the position of senior vice president and chief marketing officer.
Zamarin has a wealth of experience in marketing, having served as marketing vice president for Sol Casinos in Tucson, Arizona earlier this year. He also headed corporate marketing at Penn National Gaming from 2002 to 2008, where he boosted Penn's profile through a number of strategic marketing maneuvers. Tropicana Entertainment CEO Scott Butera said he thinks Zamarin will bring his expertise to the Las Vegas company, which is currently in the midst of purchasing Atlantic City's Tropicana casino.
"We are pleased to have David join our team," Butera said. "He brings us a wealth of knowledge and experience in database marketing, customer development and promotional activities. He also has the strategic vision to lead the development of a brand strategy that positions us for future growth."
Tropicana Entertainment is not related to the Tropicana Las Vegas resort, which is operated by investor Alex Yemenidjian.




