Leading slot manufacturer International Game Technology announced that Italy's Casino di Venezia is the latest European casino to agree to install its "sbX Experience Management" server-based slot system, along with 100 video slots.

The Venice casino's new networked setup will include the sbX Floor Manager, sbX Analytics and sbX Media Manager modules along with 100 new AVP slot machines and IGT Casinolink Bonusing functionality.

"We have always been extremely satisfied with the performance of our IGT premium and standard products, and we believe sbX will be no exception, said Carlo Pagan, Casino di Venezia's CEO. "We are going to configure our new sbX-managed floor in the most prominent position of our popular new area in order to optimize our slots operations."

"Casino di Venezia plans to implement sbX in combination with a powerful strategy that IGT terms Bettor Banked," explained Ali Civile, sales director for IGT Europe. "Our numerous banking concepts are based on some of the top-performing game themes of all time. They are also a means for operators to target each of their specific customer demographics by appealing to their personal game play preferences with configuration settings to suit."

The sbX Floor Manager module provides access to the industry's largest server-based game library of more than 100 international themes, which affords operators the control to dynamically manage their slot floors. The sbX Analytics module will provide the operator with tailored performance data; and sbX Media Manager and IGT Casinolink Bonusing, together, will facilitate improved player communications, as well as system-driven rewards.

"An integrated sbX and IGT Casinolink suite is a very powerful solution, and we know  Casino di Venezia has the right team in place to maximize its full potential," said Civile.

By Staff