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Vol. 8 • No. 8 • March 1, 2010, GOODS & SERVICES

Parlay Game Services Expands

Sat, Feb 27, 2010

The Canadian software developer has created a European branch to expand its international base.

Canadian online and television bingo solutions developer Parlay Entertainment Inc. recently announced an update on its Alderney subsidiary Parlay Games Services Europe. The network was up and running at the end of 2009, and now has 10 brands (ranging from online gaming sites to retail companies) in production and 14 additional brands signed.

"Parlay Game Services Europe represents the only network in the bingo and soft gaming sector to be truly multi-currency and multi-language and we now have pooled liquidity with English, Swedish, Spanish and, soon, Finnish-speaking players," said Parlay Entertainment CEO Scott White.

Parlay has expanded its focus to the international market with the creation of Parlay Game Services Europe. The company is now going beyond its beginnings as a software firm and quickly becoming a global solutions provider.

"These customers and the level of interest we are seeing from our existing customers and new prospects validate the expansion of our business model into this value-added services offering," said Perry Malone, chief technology officer for Parlay Entertainment. "The fact that we are able to utilise our commercial-grade award-winning technology platform with newly established technology partnerships gives Parlay an enhanced solution providing more selection to a virtually unlimited customer base. We are very excited about the future of our Parlay Game Services Europe offering."

By Staff

Staff

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