Aqua Caliente Casinos last week announced that Michael J. Facenda, vice president of marketing for Agua Caliente Casinos for the past two years, has been named senior vice president and general manager of the companies’ third casino: Agua Caliente Casino Cathedral City, which will open in the fall.
Saverio Scheri III, chief operating officer of Agua Caliente Casinos, praised Facenda for being an “integral part of some of the organization’s biggest endeavors,” including the launch of the ACE Rewards Club, and several lounges, including the District and Pivat Cigar Lounge.
“In his new role, Michael will oversee all daily operations of the new casino including construction plans, hiring of the new team members, and of course, will be heavily involved in the Cathedral City community. We are looking forward to seeing the success that Michael will bring not only to our beautiful new casino, but to the community as a whole,” he said.
Facenda’s 30-plus years in gaming have included general manager and vice president of marketing at casinos all over the U.S. focusing on advertising, branding, public relations, loyalty card and database operations and quality service management. He was also vice president and general manager of gaming at Hoosier Park Racing and Casino in Indiana.
Agua Caliente Casino Cathedral City is rising in a 12.5-acre lot in Cathedral City, Riverside County, California. Besides 500 slots and eight gaming tables, it will have dining, bars, retail shopping, live entertainment and tribal offices.
