Slot manufacturer Aristocrat Technologies has launched its first-ever “Buffalo Bar,” featuring the company’s new Winner’s World Multi-Game unit, the manufacturer’s first bar-top machine, at the Rampart Casino in the Las Vegas suburb of Summerlin, the home of the slot-maker’s U.S. headquarters.
It is the first time players are able to find fan-favorite Aristocrat video slots in the Buffalo franchise alongside the normal video poker machines at the bar.
The Buffalo Bar, opened with a ribbon-cutting ceremony on February 8, is a centerpiece in a former sportsbook area that include more than 60 Buffalo-branded games, including Buffalo slots and Buffalo Keno, as well as player favorites including Buffalo, Buffalo Gold, Buffalo Gold Revolution, Buffalo Stampede, Buffalo Diamond, and Buffalo Grand.
“We’re excited to unveil the Buffalo Bar concept in partnership with Rampart Casino,” said Jon Hanlin, senior vice president of commercial strategy and data analytics for Aristocrat. “Buffalo has become a staple in the gaming community, and we’re excited to create an experience for players unlike any other.”
Located just off the casino floor, the Buffalo Bar features 1,095 square feet of gaming with nine bar seats in front of Aristocrat bar-top games. The bar features the signature “Hairy Buffalo” cocktail.
“Our customers know and love the Buffalo brand, so to partner with Aristocrat and launch the first Buffalo Bar with all the different themed gaming options in one area is forward-thinking from the casino-side and very exciting for our players,” said Michelle Bacigalupi, vice president and general manager at Rampart Casino.
“We can highlight the power of the Buffalo brand and that unlimited free-game mechanic that has taken the video slot world by storm over the last 10 years,” said Jon Hanlin, senior vice president of commercial strategy and data analytics for Aristocrat. “Rampart is an amazing customer of ours, and is a perfect partner who’s invested in Aristocrat. They were trying to activate that space, and we collaboratively came up with the Buffalo Bar concept that has taken off and gotten a lot of press and attention.”