Aruze Gaming Europe debuted several of its iGaming titles in the European market, beginning with Malta. In addition to this launch in Malta, Aruze is targeting a February launch in the U.K. with multiple operators.
The announcement was made at the start of last week’s ICE London trade show.
Aruze iGaming recently debuted in Malta through a partnership with 1X2 Network and Gromada, which features five Aruze titles that are available to play. Aruze currently has over 30 titles available in New Jersey, which will be rolled out to the European market pending approvals.
Aruze will continue to target iGaming growth alongside brick-and-mortar growth in 2023 to include more jurisdictions in Europe, Canada, Latin America, and the U.S. In these jurisdictions, Aruze will build on existing operator relationships, as well as new ones, to bring Aruze’s titles to players in their own homes, or on the go.
“We firmly believe that the future of casino gaming is not a ‘winner-takes-all’ between iGaming and brick-and-mortar,” said Kurt Hansen, vice president of iGaming for Aruze. “Successful casino gaming is actually a blend of the two, and, at Aruze, we’re making this blend our top priority for 2023.
“Our new office in Europe shows our localized focus for that region, which will include expanding our iGaming presence and bringing instant winnings and on-the-go fun to our European players.”
Several of Aruze’s iGaming titles are adapted from its suite of floor titles, as well as some iGaming originals.
