Aruze, Play Synergy Ink Licensing Agreement

Aruze Gaming and Play Synergy recently announced a new, expansive partnership in which each company will leverage the other’s markets and content.

Aruze, Play Synergy Ink Licensing Agreement

Aruze Gaming America and Play Synergy recently announced the signing of an exclusive licensing agreement. This agreement approves Aruze’s suite of titles for use in Class II and Historical Horse Racing (HHR) across all North American jurisdictions on Play Synergy’s Speed and Hyper Speed cabinets.

The agreement grants each company access to unique market opportunities not available independently. Play Synergy can now expand its suite of offerings with Aruze’s gambling line. Similarly, Aruze is now able to expand its brand into new markets.

Aruze provides a unique gambling experience in addition to its suite of traditional video slots and ETGs. Play Synergy is a leading supplier of table game technology and video slot machines. The company is known for its unique innovations to table games, bringing new and lively experiences to casino floors.

“This partnership not only brings two leading companies together, but it also brings our best and most exciting titles to new markets across North America,” said Rob Ziems, President of Aruze Gaming America. “Our partnership with Play Synergy has made expanding into Class II and HHR an obvious choice for us to bring our award-winning fun to even more gamers and gamblers.”

“Class II and HHR are all about content,” said Frank Feng, President of Play Synergy. “By expanding our partnership with Aruze, we gain immediate access to an extensive library of popular game themes as well as a library of themes that have not yet reached Class II and HHR.”

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