Bede Gaming Announces Cole-Johnson as New CEO

Online gaming platform and software provider Bede Gaming has appointed Colin Cole-Johnson (l.) as its new chief executive. He will assume the role starting April 4.

Bede Gaming Announces Cole-Johnson as New CEO

Online gaming platform and software provider Bede Gaming has announced that Colin Cole-Johnson will join the company as its new chief executive starting April 4.

Cole-Johnson has more than 20 years of experience in the gaming industry, most recently as Entain’s gaming product director. Prior to that, he was group director for digital and cross channel services at the Rank Group, and also worked for William Hill, first as iGaming director and later as director of customer intelligence. He began his career as director of gaming for Ladbrokes.

“It’s a proud moment for me; Bede is a company that I’ve gotten to know well and admire over a significant period, so this is a brilliant opportunity to join and lead a strong team with a proven track record,” Cole-Johnson said. “Their achievements over recent years speak for themselves and the potential for the future is really exciting.”

Bede Gaming Chairman Joe Saumarez Smith added: “We are delighted that Colin has agreed to become CEO of Bede. He is an industry-leading executive with a proven track record at some of the biggest gaming companies in the world.

“He already knows Bede’s industry-leading platform from his days as a client and we have no doubt that he will help the company further grow its position as the first-choice gaming platform in regulated markets.”

Bede, which also announced managing director Alex Butcher will become a non-executive director of the provider, operates as part of the Gauselmann Group, having joined the business in March 2020.