SHIFT Interactive, a division of Suzo-Happ, and MGM Resorts International announced extension of a multi-year agreement to allow Bellagio Resort & Casino in Las Vegas to launch InteractivePro Tables (IPT) in advance of the NCAA basketball tournament.
The tables, through the InteractiveProVision platform, offer a combination of four user screens for television, video, web browsers and interactive content eventually expected to include casino games. The individual screens are part of one 42-inch, high-definition LCD monitor embedded in the table.
IPT provides Users a unique 10-point multi-touch, interactive experience as well as the Interactive Multi-Dimensional Sound System, featuring eight high-fidelity speakers and 16 headphone jacks. IPTs are manufactured from industrial grade components, ensuring reliability and suitability to withstand harsh public environments.
“We are always seeking new methods of providing our guests the very latest and greatest luxury experiences,” said Graciela Olson, Bellagio’s vice president of table games and sports book. “The InteractivePro Table is yet another example of how Bellagio and other MGM Resorts properties have differentiated themselves from other resort groups by frequently evolving its exciting offerings for many longstanding customers as well as new guests.
“The product enables us to complement our traditional services that our guests have come to expect, along with additional experiences that are anticipated to increase customer loyalty.”
Ron Partridge, Suzo-Happ president, Americas, said, “We are privileged to be working with such talented and savvy team members at MGM, and to now introduce our solutions further within MGM Resorts.”
Ryan Harris, head of SHIFT Interactive, added, “Our primary objective when we conceptualized the InteractivePro Table was to create an experience that targeted Gen X, Gen Y and millennial demographics. Since the July 2014 launch at MGM Grand Las Vegas and The Mirage, we have come to achieve these objectives and, in addition, IPV’s intuitive User Interface has moreover attracted other demographics as well.”
