BetConstruct Launches ‘Asian View Sportsbook’

BetConstruct is launching a version of its leading sports book that includes features designed to appeal to Asian bettors.

BetConstruct announced that it is now offering a localized version of its industry-leading sports book that will appeal to the wider audience in Asia and to players who prefer an Asian view to their sports book. The Asian View Sportsbook will be unveiled during this week’s G2E Asia in Macau.

The Asian View Sportsbook provides a more familiar experience for players, especially those active in “in-running” betting for soccer. The Asian View also provides greater visibility to betting opportunities categorized primarily by time and then by sport or league.

“Asian players demand a more time focused and uniform layout of markets as well as regular updates of odds,” said Stuart Baker, BetConstruct’s chief product owner. “This update to our sports betting offering, coupled with our 20,000 live matches a month, will provide operators with a compelling user experience that meets the needs of players who prefer this Asian style of betting.

“Alongside our new Asian Sportsbook View we provide the back-end tools that meet the operational needs in Asia. Our Agent solution, tailored for the Asian market, includes a customizable Agent System, Cash Management, agent back-office tools and reporting.”