Sportsbook and iGaming company BetMGM last week announced a content partnership with comedian Bill Burr and All Things Comedy, the leading comedy podcast network. BetMGM’s sportsbook data and promotional offers will be integrated into the All Things Comedy-produced podcasts, “Anything Better” hosted by Bill Burr and Paul Virzi, as well as into episodes of Burr’s “Monday Morning Podcast” and YouTube channel.
“You gotta have some juice on the game, otherwise what are we doing? Sitting outside eating hot dogs?” said Burr.
Burr is a top comedic voice, achieving success in TV and film as well as on stage. BetMGM Chief Revenue Officer Matt Prevost said Burr has “one of the funniest, most distinctive and outspoken voices in comedy. We look forward to seeing BetMGM content incorporated into his podcast and broader social channels.”