Betting on Sports 2020 Will Head to Barcelona

SBC’s flagship Betting on Sports event will take place in Barcelona in 2020 as part of the company’s international expansion plans across the sports betting and gaming industries. It’s the first time the conference will be held outside of London.

Betting on Sports 2020 will be held in Barcelona next September 8-11. This year’s conference will take place at Olympia London, its home since 2017, on September 17-20.

According to a news release, SBC has recognized that a new venue is required to facilitate the further expansion anticipated in 2020. This year’s event has reached capacity in London.

“Betting on Sports is known for its commitment to quality in content and delegate experience, as well as providing great business opportunities, which has resulted in rapid international growth,” said SBC founder and CEO Rasmus Sojmark. “As the show continues to expand and evolve, it’s important for us to stay true to the core values that define the event.

“Barcelona has world-class hotels, transport links and attractions to ensure delegates enjoy a great time in the city, and Fira Barcelona provides a large and centrally located venue,” he continued. “The betting and gaming market in Spain continues to grow… Barcelona was an easy choice to make.”

The move has won praise from prominent members of the industry.

“Spain is a very exciting gambling market with a big international appeal,” GVC Group Director of Regulatory Affairs Martin Lycka said. “Barcelona is an ideal host city for next year’s conference.”

Princeton Global Strategies Managing Partner George Rover called the city “one of Europe’s great destinations” and “a perfect location for an international show.”

Betting on Sports has achieved more than 50 percent year-on-year growth since its launch in 2016. The conference now attracts delegates from more than 60 countries and offers content aimed at challenges and opportunities in markets around the world.

Delegates can expect extensive content from Betting on Sports; the CasinoBeats Summit; the PaymentExpert Forum; the SBC Digital Marketing Forum; the SBC Sponsorship Forum and the Sports Betting Hall of Fame.

The Sports Betting Hall of Fame ceremony also will move to Barcelona, where pioneers in the industry are recognized for their contributions to the business of sports betting.