With the European soccer season underway, Betsson has launched a new mobile interface on its Betsson, Betsafe and Nordicbet brands.
The company said it is re-launching its mobile platform through its proprietary front-end ‘OBG’ technology framework. The company promises improvements and new features including more sports betting markets, live streaming and an improved mobile interface.
commented on the upgrade; “This is a major improvement of the mobile sportsbook,” said Betsson AB CEO and President Ulrik Bengtsson in a press release. “The timing of the launch is good as the English Premier League starts this weekend and the customers have already shown that they like the upgrade. We expect to see full effect of the new mobile sportsbook in the fourth quarter”
