Cammegh Commits to ICE London

Cammegh has confirmed that it will display its table game equipment at ICE London, slated for April 11-14 at London’s ExCeL Centre, bucking the trend of exhibitors exiting the show.

Cammegh Commits to ICE London

After several announcements of major exhibitors pulling out of the rescheduled April 11-14 edition of ICE London, table game supplier Cammegh has reconfirmed its commitment to the show.

In a press statement, Cammegh Director Andrew Cammegh described the London show as a “truly brilliant networking event and the first opportunity for the international industry to show that it’s back and ready for business.”

Looking ahead to the first ICE London in two years, Cammegh said, “There’s no doubt that the sector has taken a real pounding over the last two years, but there comes a time when you have to look forward, which is exactly what the Cammegh brand will be doing at ICE in April.

“We have been incredibly busy since the pandemic took hold, which was immediately after ICE 2020. We’ve used the time to refocus our R&D energies and redouble our efforts across both land-based and online. I believe there are reasons for great optimism, and the entire team is really looking forward to welcoming back our customers after a two-year absence, introducing our new products—not least Cammegh’s Roulette Progressive, which will be making its world debut at ICE 2022—and sharing our vision for the future. In general terms we are excited, optimistic and looking forward to sharing our positivity with colleagues and customers alike.”

Reflecting on Cammegh’s long association with ICE London, he added, “When we return in April I believe that Cammegh will be the only casino brand to have exhibited uninterrupted in each available year at four different locations—Olympia, Earls Court 1, Earls Court 2 and ExCeL London. When I look back, each edition of ICE and before that ATEI provided landmark opportunities for the business to connect with an international audience of buyers and as a consequence to grow and develop.

“It’s important that ICE exists to provide that platform for the health and development of the industry, and no doubt there will be fledgling businesses showing for the first time at ICE in April that will go on to grow and experience success as a result of participating in what I believe to be a genuine world-class industry event.”

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