Carousel Group went live for the first time in the U.S. when its sportsbook, SportsBetting.com, accepted its first bet on September 16 in Colorado. The wager on the Los Angeles Dodgers marks what the company hopes will be the first step in an expansion in the country.
“We are incredibly excited to unveil SportsBetting.com to the United States. It feels like Christmas in September,” said Carousel Group CEO Daniel Graetzer. “This project is the culmination of years of planning and hard work, and finally we get to see our product live in the booming Colorado market.”
SportsBetting.com will offer a number of promotions to new patrons, such as refunds of all losing wagers up to $500 for the first week, according to SBCAmericas.
“We are obsessed with user experience and developing great end-user products, so we will be unleashing some incredible features over the coming months. There’s an insatiable appetite for sports betting in Colorado, and we couldn’t be more pleased,” Graetzer said.
In addition to an online presence, SportsBetting.com will offer a mobile app which could be available by month’s end.
