Century Casinos Inc. has partnered with Diamond Cruise International to enter the Chinese cruise market with its first shipboard casino on the cruise ship Glory Sea.
“This is a very cost-effective way for our company to gain a foothold in the lucrative Chinese market and certainly has the potential to grow our ship-based casino segment to a very meaningful size,” Century Casinos co-CEOs Erwin Haitzmann and Peter Hoetzinger said in a statement.
Diamond Cruise operates the Chinese cruise ship Glory Sea, which recently made its maiden voyage from Shanghai, China, to Shimonoseki, Japan.
The Glory Sea carries up to 1,200 passengers on its four-day route from China to South Korea and on to Japan.
Its Century Casinos-operated casino offers 40 slots and 16 table games. Table games include including Baccarat, Black Jack, Three Card Poker, American Roulette, and Sic Bo.
“The casino will cater to regular cruise passengers as well as VIP players provided by junket operators,” Century Casinos announced in a news release.
Diamond Cruise will add between three and four cruise ships over the next five years, Century Casinos said.
