CG Analytics and Betradar have signed a deal that will provide Betradar’s data and digital content and distribution system to enhance CG Technology’s In-Running wagering platform.
In a statement, the company said the enhanced offering will be provided across CG Technology’s partner and affiliate properties, including eight race and sports books it operates in Nevada and its international partner properties at Atlantis, Paradise Island in the Bahamas and Logrand Group in Mexico.
“We are pleased to partner with Betradar, the largest sports data provider in the world, and to boost the strength of our In-Running wagering offering,” said Lee M. Amaitis, president and CEO of CG Technology. “Through this agreement we will build on our successes in In-Running wagering and create a comprehensive, interactive data package that combines speed, accuracy and increased In-Running props, offering our customers a product that is unprecedented in the marketplace.”
“We are very pleased to welcome CG Analytics as a new partner of Betradar’s pre-game and live odds service,” said Erik Lorenz, managing director of sales for Sportradar. “We are convinced that together we can shape future developments and play an active part in the creation of an even more exciting sports betting offering that is unparalleled in the U.S. marketplace.”
