Cher-Ae Heights Live with Konami Synkros

California’s Cher-Ae Heights Casino has launched the Synkros casino management system from Konami, featuring floor-wide bonusing events, personalized rewards and other marketing solutions.

Cher-Ae Heights Live with Konami Synkros

Cher-Ae Heights Casino and Konami Gaming, Inc. announced the completed launch of the Konami Synkros casino management system at the seaside gaming destination in Trinidad, California.

Konami’s award-winning casino management system brings a strong mix of marketing solutions to engage guests at Cher-Ae Heights Casino, including floor-wide bonusing events, random drawings, personalized rewards and more.

“This is an exciting time for us and our valued guests, as we introduce a robust new mix of system-delivered promotions to make each visit memorable,” said Ryan Sundberg, general manager at Cher-Ae Heights Casino. “Synkros provides a long-term, comprehensive casino systems solution with U.S.-based support, so our casino continues to operate at the highest level of efficiency and achievement for years to come.”

With Synkros, Cher-Ae Heights Casino enjoys access to hundreds of promotional capabilities and options to tailor campaigns to diverse player segments, with tools including Advanced Incentives, random giveaways—or hot seats—drawing tickets, SuperSeries system-delivered bonusing, and more.

“Cher-Ae Heights Casino offers a great mix of entertainment options to guests,” said Jay Bertsch, senior vice president & chief commercial officer at Konami Gaming, Inc. “It’s a privilege to work with their team to highlight the casino’s fantastic offering even further, by tapping into the latest systems tools and technology.”