Clarion Gaming Digital Expands North American Reach With Global Gaming Business Acquisition

Global Gaming Business magazine and all its assets have been acquired by Clarion Gaming Digital, the parent company of iGaming Business magazine. The acquisition will create a global media enterprise that will cover every aspect of gaming, from sports betting and online gaming to tribal gaming and commercial casinos.

Clarion Gaming Digital Expands North American Reach With Global Gaming Business Acquisition

LONDON & LAS VEGAS, FEBRUARY 21, 2023… iGaming Business parent company Clarion Gaming Digital has acquired the assets of Global Gaming Business as it accelerates its growth strategy across North America.

The purchase includes GGB magazine’s annual publications, Casino Style, Tribal Government Gaming and Progressive Products Preview (P3), as well as its online assets including GGB News.

It will extend the digital publishing business’ global reach as the North American market enters a crucial phase, providing clients with access to a significantly bigger audience through its range of marketing services products.

Founded in 2002, GGB is a trusted title with a reach beyond sports betting and iGaming into commercial and tribal gaming. It bolsters Clarion’s ability to provide a comprehensive range of news, analysis and data to every sector of the industry.

The acquisition is a cornerstone of a wider multimillion pound investment to enhance Clarion Gaming Digital’s data and audience development.

Alex Pratt, Managing Director of Clarion Gaming, commented: “This is a major milestone for our digital business as we unlock the benefits of our investment. We are acquiring a business with deep industry heritage and with it the opportunity to build on their solid foundations in the US.”

Robin Harrison, Global Content Director, B2B, at Clarion Gaming Digital, said the acquisition came amid changes to state regulation, as well as new land-based and online developments across the US and Canada.

He added: “We are delighted to seal this deal, which brings in new industry expertise to the team, expands our reach, and consolidates our presence in a crucial region.

“We will build an offering that acts as the final word on key industry developments, and GGB’s authority and relationships takes us a step closer to that goal.”

Roger Gros, GGB Publisher and CEO of its parent company Casino Connection International LLC, said: “We have had lengthy discussions with Clarion Gaming Digital in recent years and believe Clarion shares our passion and vision for serving our readership in a way that will maintain the quality of the publications for decades to come.

“As the gaming industry continues to grow in many different ways, our relationship with Clarion will make certain that our pivotal role in the industry remains unchanged and we can continue our important work going forward.”

Clarion Gaming Digital plans to further accelerate its North American expansion by leveraging unique partnerships on offer through the wider Clarion Events portfolio, such as the DigitalPlay Summit at the Indian Gaming Tradeshow and Convention over April 10-11 in Anaheim, California.

About iGaming Business

iGaming Business (iGB) works with the gaming industry’s leading businesses to bring you the most insightful content gambling news, data, in-depth analysis and interviews.

As the most widely read B2B sector publications globally, we also support suppliers by amplifying their voice in gaming. iGB works with leading commercial brands to deliver a suite of curated marketing services including, podcasts, exclusive invite-only events, webinars and video content. This offering helps clients to boost brand awareness, establish the right connections, generate new commercial leads, enter new markets and grow market share.

About Clarion Gaming

Clarion Gaming is a division of Clarion Events, the world’s third largest organizer of digital and in-person events. The gaming division is responsible for organizing world leading annual business-to-business events comprising iGB L!VE, iGB Affiliate, and ICE which in February 2024 attracted a world record 45,919 unique attendees drawn from over 150 nations. In January 2025 iGB Affiliate and ICE will move from London and take residence in the 240,000 sqm Fira de Barcelona in order to satisfy the demand for exhibition space.

Leading business title iGaming Business (iGB) is the lead brand of Clarion Gaming Digital, expanding the division’s reach into online media.

About Global Gaming Business

Global Gaming Business (GGB) is the gaming industrys premier trade publication. With more than 26,000 monthly readers across multiple platforms, GGB provides an unsurpassed level of visibility. GGB is truly worldwide, serving the communication needs of the international casino industry. GGB is timely, objective, and informative, focusing on all aspects of the ever-changing gaming industry. Affiliated publications: Tribal Government Gaming, Casino Style, Progressive Products Preview (P3), and GGBNews, the premier online gaming news report. GGB sponsors the annual Gaming & Technology Awards and the Emerging Leaders of Gaming program where 40 gaming executives under 40 years of age are recognized for their talents.