Clarion Invests in Digital Trade Show Technology

Clarion Gaming has completed the first stage of a £1 million digital technology investment program that has seen the launch of ICE Connect Europe and ICE Connect North America.

Clarion Invests in Digital Trade Show Technology

Clarion Gaming has completed the first stage of a £1 million digital technology investment program to help the international industry to develop and virtually explore commercial opportunities 365 days a year.

The investment has seen the launch of ICE Connect Europe and ICE Connect North America (June 21-25 and June 28-July 2, respectively), events which comprise the most advanced and powerful opportunities for buyers and sellers to meet in the digital space, as well as the unveiling of the ICE365.com platform, which provides free-to-access, sector-specific insight, data and analysis. ICE365.com launches on June 28 with a deep dive into the land-based gaming sector.

“ICE exists to help the industry achieve its commercial and business objectives,” said Stuart Hunter, managing director of Clarion Gaming. “The investments that we have made in our digital armory enhance our capabilities enabling members of the industry to access the power of the ICE brand with just a click.

“The content series on ICE365.com focuses on key verticals, topics and subsets of the global gaming sector. It will provide expert insights delivered across formats including reports, exclusive interviews with leadership figures and unique data, as well as video and live discussions. Each piece of content will be available on-demand for stakeholders to access free of charge 24/7. Our objective is to support the ICE and iGB in-person experience with content, connectivity, news and insight delivered throughout the year.”