Clayton Out as Galaxy CMO

Kevin Clayton, Galaxy Entertainment Group’s chief marketing officer, exited his role at the Macau gaming operator effective February 21. Clayton has been with the company for seven years.

Clayton Out as Galaxy CMO

Galaxy Entertainment Group Chief Marketing Officer Kevin Clayton ended his seven-year tenure with the Macau gaming operator on February 21.

He started with Galaxy in 2007 in a strategic marketing role, and remained in that position for two years. He returned in his role as CMO in 2014.

Inside Asian Gaming quoted a statement from Clayton in which he said,

“I’m leaving GEG after an incredibly enjoyable seven years with a great company. I have loved my time at GEG but I’m now looking for a fresh challenge and the time is also right for GEG.

“I am really proud of what has been achieved during my second stint with Galaxy which includes successful Galaxy Phase II and Broadway Macau launches, significant expansion of the Galaxy Privilege Club, a much larger and stronger brand footprint in China, establishing new service standards for premium customers, Galaxy Macau becoming the No. 1 integrated resort in the world by revenue and StarWorld also enter the top 10 gaming destinations in the world by revenue.”

He concluded that he will spend the next few months traveling and spending “quality time with the family.”

GEG confirmed that Clayton left due to “personal reasons.” Buddy Lam, SVP of public relations, said Clayton “led a centralized marketing services team that supported yet another major milestone in the company’s history—the successful opening of Galaxy Macau Phase 2 and Broadway Macau. Through various marketing initiatives, programs and campaigns, Kevin’s active partnerships with business unit leaders over the years have helped to drive customer acquisition and revenue and further strengthened GEG’s ‘World Class, Asian Heart’ brand in the market.”