Comtrade to Highlight Cognitive Technology at ICE

Comtrade Gaming will demonstrate its product portfolio of multi-channel business analytics solutions at the ICE Totally Gaming trade show.

Comtrade Gaming will use the February ICE Totally Gaming trade show to demonstrate the use of player data and business analytics in the modern multi-channel gaming experience.

“For almost a decade, Comtrade Gaming reinforced its place in the gaming industry by exhibiting at ICE, and this year’s stand proves to be an extension of our product success,” said Aleš Gornjec, general manager of Comtrade Gaming. “iCore validates that the operator can have it all, sCore repeatedly proves to be monumental for regulators and operators and gCore is now, as always, the foundation for the returning customer.

• iCore – The Enterprise Platform: As a development to launching iCore 2.0, Comtrade Gaming sharpened its player data and business metrics capabilities to surpass standard features and unlock further business value. This improved data strategy sleekly records and compiles additional user activity, segments preferences and intelligently responds to player profiles to continuously improve player life-cycles.

• sCore – Gaming Systems Management: By formally introducing sCore 2.0, the product presentation will flaunt two-way communication that enables operators near real-time responses based on high-quality player intelligence. The revamped G2S enhanced Central Monitoring and Gaming Management Solutions improves operations with advanced venue and terminal performance reports, analytical tools and remote optimization possibilities.

• gCore – The Game Server: Updates focus on investments and refinements in the game development frameworks with advanced animations to specifically focus on multi-device support. The gCore framework now encourages the reuse of components across different devices with advanced optimization to achieve refined user experiences. To support industry preferences, Comtrade will be exhibiting its game and product migration from Flash to HTML5.

Comtrade Gaming will be located in the North Hall, stand N4 – 340.