Dragonfish and Bwin.party Renew Bingo Contract

Dragonfish, an independent arm of 888 Holdings, has signed a four-year extension of its bingo agreement with Cashcade, a wholly owned subsidiary of bwin.party digital entertainment.

Dragonfish’s bingo platform will continue to offer Foxy Bingo, Cheeky Bingo and other bwin.party marquee bingo brands under a four-year extensions of the two companies’ bingo agreement.

“We are delighted to be renewing our long-standing successful relationship with bwin.party.” said Yaniv Schwartz, head of Dragonfish in a press release. “This will allow bwin.party’s customers to continue to enjoy the Dragonfish bingo platform’s rich set of content, unmatched mobile proposition and entertaining features.”

“Under the new agreement, we will look to secure a unique point of differentiation and potentially open up other revenue streams by introducing some of the most successful bwin.party proprietary games onto the Dragonfish bingo platform,” said Golan Shaked, Director of Games at bwin.party. “The agreement will also support the execution of bwin.party’s tactical shift from ‘volume to value’ by enabling it to focus on developing its sports and poker products in-house.”

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