Esports Technologies will acquire Aspire Global’s B2C operations for $75.9 million. The deal gives the esports betting product developer access to Aspire’s B2C online casino and sportsbooks, among them Karamba, Hopa, Griffon Casino, BetTarget, Dansk777, and GenerationVIP.
Esports Technologies expects to expand its esports wagering to the acquired brands, thus increasing revenues and the number of transactions, according to iGaming Business.
“The acquisition of Aspire’s B2C business will be a transformative opportunity to accelerate growth by offering esports wagering to 1.25 million new deposited customers,” Esports Technologies CEO Aaron Speach said. “Our company is in a strong position to benefit from the heightened popularity and growing interest in esports.”
Aspire’s B2C division generated €35.2 million (US$40.7 million) in the first half of 2021, 44.3 percent higher than 2020.
“Esports Technologies is a strong company with high growth ambitions and is a perfect match for our B2C brands,” Aspire’s CEO Tsachi Maimon said.
The agreement involves $58.3 million in cash, $117 million in a promissory note and approximately $5.9 million in common stock. The transaction could close by the end of November.