Flutter Entertainment’s PokerStars brand launched its poker, casino and sports betting offering in Ontario, dubbed PokerStars CAON. The action followed approval by the Alcohol and Gaming Commission of Ontario and the signing of an operating agreement with AGCO’s subsidiary, iGaming Ontario.
The brand’s app and online offerings feature more than 5,000 games, poker, blackjack and more.
To celebrate the platform launch, between July 10 and July 18, PokerStars will host the Ontario Platinum Series exclusively for players in Ontario, offering a $1 million guaranteed prize pool. Officials said there’s “much more ahead in Ontario this summer,” including special events and a rewards program. Also, a new weekly tournament, the New Sunday Majors, will offer a $100,000 guaranteed prize pool.
Flutter International Chief Executive Officer Dan Taylor said, “Ontario’s online gambling market is going through a stage of huge growth following its opening in early April, so being able to launch the full range of PokerStars products as a registered operator in the province is an enormous achievement. I’d like to thank all those involved in helping to make PokerStars’ range of safe and trusted products available to players in Ontario and for their contribution towards our ongoing strategy of growing our business in regulated markets.”
Tom Warren, PokerStars marketing director, added, “In many respects, Ontario is our home market, given the first-ever hand of PokerStars was played here over 20 years ago, so we are thrilled about the new regulated environment within which our players can play. A lot has changed in that time, but our commitment to offering our players the most epic and thrilling experience in the market hasn’t, and we can’t wait to get started.”
