On September 7, Fubo Gaming, a subsidiary of sports-first live TV streaming platform FuboTV Inc., launched its Fubo Sportsbook in New Jersey after successfully completing the soft play phase of the state’s Division of Gaming Enforcement regulatory process.
Sports enthusiasts 21 years of age and older across the Garden State can now place a variety of wagers on thousands of live and future professional and out-of-state collegiate sporting events using the Fubo Sportsbook app on iOS and Android or on the website.
The launch of Fubo’s sportsbook, the first to integrate watching and wagering in one ecosystem, kicks off just in time for the 2022-23 NFL season, one of the busiest sports betting periods.
Fubo Gaming intends to continue iterating the app, launching additional features that will further integrate wagering into the FuboTV platform.
The launch in New Jersey, via an agreement with Caesars Entertainment, Inc., further expands FuboTV’s mission to deliver personalized omniscreen experiences that turn passive viewers into active participants.
“Launching Fubo Sportsbook in New Jersey is an important early step in the development of our integrated platform, which includes a recently improved user experience and enhanced product capabilities,” said Scott Butera, president of Fubo Gaming. “As one of the largest and most established sports betting markets in the U.S., New Jersey will allow Fubo to analyze and efficiently develop the most engaging product features that are focused on driving streaming customers into wagering. New Jersey is known for having deeply passionate sports fans, who, we believe, will enjoy our one-of-a-kind immersive sports wagering and viewing experience in time for football season.”
“An integrated wagering platform, offering both live video and a sportsbook, is, we believe, the best gaming experience for consumers,” said David Gandler, co-founder and CEO, FuboTV. “Today’s launch marks an important milestone for Fubo Sportsbook. Our book is now available in three states, including one of the top wagering markets in the country, just 10 months after launching our first. We remain committed to interactive wagering and continue to explore potential partnership opportunities for Fubo Sportsbook.”
“We are thrilled to fully activate our partnership with Fubo, providing Jets fans access to the Fubo sports betting experience on the app and in the Fubo Sportsbook Lounge as we kick off the 2022 Jets season,” said Jeff Fernandez, vice president of business development and ventures for the New York Jets. “With the official launch of Fubo Sportsbook in New Jersey, the Fubo Lounge and Fubo’s wagering app will provide an opportunity for our fans to responsibly gamble on sporting events from one of the best experiential settings in the NFL.”