Global Gaming Expo Asia (G2E Asia), Asia’s leading casino and gaming conference and trade show, will kick off on May 16 this year at the Venetian Macao.
While its finger firmly remains on the pulse of the Macau gaming industry, the three-day event will feature an Integrated Resort Experience (IRE) at the core of its 2017 offerings, in direct response to the Macau government’s call to attract a market beyond pure gaming enthusiasts.
Along with developing non-gaming attractions, Macau is energetically looking to develop its MICE businesses with the objective to mirror the success of the other global gaming mecca, Las Vegas.
The IRE will be a hot topic this year, as casinos seek new ways to attract visitors beyond gaming purists to Macau, and diversify revenue streams. Reflecting the casino industry’s increasing reliance on non-gaming amenities and attractions, the IRE will be centralize sourcing of new products, technologies and services that drive revenue and value from non-gaming sources like entertainment, clubs, bars, IR technology and business solutions. These will all be geared towards customers looking for the ultimate experience beyond the casino floor.
The G2E Asia show team has laid extensive groundwork to create an expo based on a thorough understanding of market needs. Through in-depth face-to-face and one-on-one meetings with key casino operators, CIOs, IT leaders and heads of operations, the show team’s exploratory talks have empowered it to pinpoint the specific purchasing requirements and budgets of visitors.
G2E Asia 2017 will feature digital display integrated systems, security solutions, augmented reality, big data analytics and CRM, as well as a broad array of solutions that can improve patrons’ experience and boost operational efficiency. As a result, opportunities for tech and solutions providers will be greatly enhanced.
Hong Kong-based Regal Crown Technology, a Fintech company that offers customized payment solutions and services to clients and merchants worldwide, will showcase its comprehensive system integration solutions at G2E Asia 2017. These allow users to conveniently and securely use payment platforms.
Also onsite, Arbor Networks, a vital line of defense that secures the world’s largest enterprises and service providers from distributed denial of service (DDoS) attacks and advanced threats, will feature network visibility solutions that enable fast malware detection and mitigation.
Among its products will be the Arbor Cloud for multi-layered DDoS protection; the Arbor Networks APS, which provides out-of-box protection for complex application-layer DDoS attacks; and the Arbor Networks Spectrum, which is designed specifically for security teams to search the entire network to uncover, investigate and prove sophisticated attack campaigns within minutes.
The U.S.-based tech corporation Oracle will launch Oracle Hospitality, a new global business unit dedicated to helping the hospitality sector accelerate its move to the digital economy. Centered on the technology and expertise of Micros Systems, a company with over 35 years of experience in the hospitality sector, Oracle Hospitality will offer unprecedented scale and innovation to customers with its solutions in use at hundreds of thousands of hospitality sites across the world.
In addition to roundtables and content on major industry issues, the “Future Technology Leaders Get-Together” networking event will be another welcome addition to the expo. This opportunity will be the ideal platform for 120 future technology leaders from integrated resorts, suppliers and governments to convene, exchange, and inspire as they discuss the application of innovative tech solutions to drive customer engagement and enhance efficiencies throughout the industry.
