The American Gaming Association and Reed Exhibitions, producers of the Global Gaming Expo, have officially confirmed that G2E will be staged as an in-person event at the Sands Expo in Las Vegas, October 4-7.
“For over 20 years, G2E has been the leader in uniting the global gaming community, and we are beyond thrilled to come together this October for the industry’s hallmark event,” said Korbi Carrison, G2E event director, in a press statement.
Last year’s event was canceled due to the Covid-19 pandemic.
“For over 20 years, G2E has been the leader in uniting the global gaming community and we are beyond thrilled to come together this October for the industry’s hallmark event,” said Korbi Carrison, G2E event director.
The announcement comes as Clark County, home to Las Vegas, has lifted all capacity restrictions, and the gaming industry is enjoying significant momentum. Q1 2021 commercial gaming revenue tied for the highest-grossing quarter ever at $11 billion, underscoring consumer enthusiasm for the sector, which was hard hit by the pandemic.
“We can’t wait to bring the industry back together in Las Vegas for G2E 2021,” said Meredith Pallante, AGA vice president of global events. “The industry has shown tremendous resilience throughout the pandemic, and being able to gather together again will be another great milestone in our strong recovery.”
In May, G2E show management fielded a research study to key G2E stakeholders to better understand the impact of Covid-19 on their business, their evolving mindset and objectives, and their plans for attending G2E 2021. The survey found a strong desire for an in-person G2E to purchase new products.
G2E event organizers will continue to provide regular updates on the planning process and resources for G2E 2021. For more information, visit globalgamingexpo.com.