In a recent press release, new-age gaming company AXES.ai announced they have acquired the assets for a new media management platform that is cloud-based.
Newly dubbed as AXES.TV, the new platform to improve the company’s ability to track, manage and schedule all forms of user interaction and quickly share media and other information through cloud systems.
According to the company, AXES.TV will be able to partner with cutting-edge ad placement and data management companies to generate new forms of revenue for their clients. It will also be integrated with the company’s cashless interface as well as their other fintech strategies.
“This acquisition will empower AXES clients to offer interactive publicity to tailor a patron’s experience to receive, in real-time, communication, marketing and publicity relevant to each person,” AXES President and CEO Earle G. Hall said in the release. “Moreover, this new product base will fuel the AXES anti-money laundering and responsible gaming surveillance system and further advance the artificial intelligence base for detection and awareness.”