Platform and iGaming content provider GAN recently announced it will launch its Simulated Gaming at the Mississippi Band of Choctaw Indians’ Pearl River Resort in Neshoba County, Mississippi on the Choctaw Reservation. This will be GAN’s first entry into the Mississippi gaming market.
GAN Chief Executive Dermot Smurfit said, “Pearl River is one of America’s largest Native American casino resort properties, and the largest casino resort in Mississippi. This represents a brand new, strategic market for GAN, and we look forward to working with Pearl River to grow their Simulated Gaming business in the coming months.”
Pearl River also will license GAN’s U.S. patent for linking loyalty rewards.
Smurfit added, “GAN now has successfully launched Simulated Gaming websites for 14 clients across 11 states, and we continue to see incremental opportunity to scale this segment through online/on-property marketing activity and working with our casino partners to expand user interaction and engagement.” He said adding new partners and expanding existing partnerships has helped GAN clients increase gross player purchases by more than 52 percent in the first half of 2018.
Pearl River Resort launched legal sports betting in September, powered by IGT’s PlayShot platform and supported by Betgenius’ sportsbook management solution.