GeoComply Tracks How Many People Bet Legally

GeoComply has become one of the iGaming industry’s answers for reliable, accurate and precise geolocation services. Those services can provide a rough calculation of the number of people betting legally in the U.S. The system indicated New Jersey accounts for almost 59 percent of the volume, according to GeoComply CEO David Briggs (l.).

GeoComply Tracks How Many People Bet Legally

How many people are betting on sports in legal markets? Ask GeoComply.

GeoComply provides geolocation services for many legal online sportsbooks in the U.S. The company tracks every session that takes place with the sportsbook apps that partner with GeoComply.

While GeoComply would not divulge exact numbers, CEO David Briggs talked with Legal Sports Report last week to help clarify how many people are betting in some of the states that have legal online betting.

Asked about the growth of wagering in the first month of the NFL season, Briggs said, “I think the hype seems to be warranted. In New Jersey alone, we are seeing a year-over-year increase in mobile sports betting sessions of more than 100 percent. Pennsylvania is quickly ramping up after launch this summer.”

On October 6, Pennsylvania hit almost half of New Jersey’s volume for mobile sports betting, he said. The split between the four states was: New Jersey at 58.9 percent, Pennsylvania at 31.4 percent, Indiana at 7 percent and West Virginia at 2.8 percent.

As a sidebar, GeoComply just announced the launch of IDComply, a know-your-customer solution that dovetails with its existing geolocation compliance product.

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