Gerry Ahern, a 30-year veteran digital media executive, editor and sports writer, has been named director of North American content for the Gambling.com Group, where he will oversee and expand content production in North America.
Ahern comes to the group after seven years with USA Today Sports Media Group, first as vice president of content and later as editor-in-chief of Golfweek magazine. In 2011, he oversaw the reorganization of the USA Today Sports team into a digital-first operation, growing audience and reach.
At Golfweek, Ahern amplified the magazine’s digital footprint, establishing new benchmarks for audience and social resonance. He served as president of the Associated Press Sports Editors in 2012.
While he was managing editor/colleges and investigations at Yahoo! Sports (2005-2011), his team’s reporting earned numerous awards and helped the brand establish itself as the No. 1 U.S. sports website, according to Comscore.
“In-depth coverage of gambling is the present and the future of sports and sports journalism,” said Ahern. “Gambling.com Group has established itself as the leader in news and coverage of the online gambling industry and how to legally wager on the games fans love. We will bring a passionate and comprehensive approach that informs, educates and entertains.”
“Gerry brings a wealth of experience and connections in building top-flight content operations in the digital space,” said Gambling.com Group Chief Executive Officer Charles Gillespie. “His leadership will allow us to refine and grow our strong team to handle players’ thirst for insight into all aspects of betting and gambling.”
Featuring websites such as Gambling.com, Bookies.com, TopUSBets.com and the Badder Beats podcast, Gambling.com Group employs a network of expert writers and freelancers to comprehensively cover sports betting and online gambling across the United States.
