In less than 10 years, GeoComply has become the go-to company when it comes to geolocation technology for iGaming and sports betting organizations. Co-founder Anna Sainsbury says that success means that she must give back to the community and helped to develop Conscious Gaming, a non-profit enterprise, that is dedicated to spreading the word about responsible gaming across the industry. Conscious Gaming’s PlayPause tool allows players to understand how to employ responsible gaming strategies. But a possible universal self-exclusion list will make it easier for the industry to identify players with problem gambling issues at all gaming touchpoints. She spoke with GGB Publisher Roger Gros from her home in Vancouver in January.
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