Legal sports betting and iGaming were expected to dramatically decrease the amount of illegal online gaming. But that hasn’t come to pass, and illegal gambling websites are still proliferating and even thriving. Ismail Vali’s YieldSec company has developed a platform that enables legal operators to view the operations of the illegal websites, but noting their bonuses, odds and approaches to their customers. Theoretically this should allow them to understand better what attracts players to gambling websites and adjust their operations accordingly. He spoke with GGB Publisher Roger Gros at G2E in Las Vegas in October.
GGB Podcast sponsored by IGT.com