When sports betting was legalized in May 2018, Charles Cohen was in a good place. As the head of IGT’s mobile services, the company involvement with sports betting started several years before when MGM wanted a sports betting solution. Cohen’s team was tasked with building a mobile solution. Three years later the PlayDigital system was released and it was an immediate success with MGM customers. But now, says Cohen, technology is progressing so quickly the company’s recent mobile app developed for DraftKings bears little resemblance to the MGM solution. He spoke with GGB Publisher Roger Gros at G2E in October.
Podcast sponsored by Rymax Marketing Services.