When NBA Commissioner Adam Silver wrote an op-ed piece in the New York Times last November, it opened a debate that most thought wouldn’t happen in years: the legalization of sports betting. Joe Asher, the CEO of William Hill US, has been in the race and sports betting industry for years. He explains how his company has positioned itself to become one of the premier distributors of sports betting programs in the U.S. and why he believes this debate has been a long time coming. He also discusses how the explosive growth of fantasy sports has played into this issue, and why the daily fantasy sports are often seen as a gateway to real money sports betting. He spoke with GGB Publisher Roger Gros from his office in Las Vegas in April.
