GLOBAL GAMING BUSINESS PODCAST: Joe Asher, President, Sports Betting, IGT

This week, the GGB Podcast sits down with Joe Asher, the president of sports betting for IGT about how he transitioned from leading William Hill US to advising gaming operations on how to best implement sports betting in their properties.

GLOBAL GAMING BUSINESS PODCAST: Joe Asher, President, Sports Betting, IGT

Joe Asher keeps changing jobs, but always ends up on top. After bringing his Brandywine sports betting company to Nevada, it was soon bought by William Hill, which in turn was bought by Caesars Entertainment early last year. After a summer at the track, Asher accepted the position of president of sports betting for technology provider, IGT. He explains the path to IGT and why it makes perfect sense for him now. He also gives us his views on the upcoming Super Bowl and how this year may be different with so many sports betting jurisdictions up and running for the first time. And finally he focuses on his first love, horse racing, and explains where he thinks that industry is going. He spoke with GGB Publisher Roger Gros at the IGT offices in Las Vegas last week.

GGB Podcast sponsored by Konami.

Articles by Author: Roger Gros

Roger Gros is publisher of Global Gaming Business, the industry’s leading gaming trade publication, and all its related publications. Prior to joining Global Gaming Business, Gros was president of Inlet Communications, an independent consulting firm. He was vice president of Casino Journal Publishing Group from 1984-2000, and held virtually every editorial title during his tenure. Gros was editor of Casino Journal, the National Gaming Summary and the Atlantic City Insider, and was the founding editor of Casino Player magazine. He was a co-founder of the American Gaming Summit and the Southern Gaming Summit conferences and trade shows.
Roger Gros is the author of the best-selling book, "How to Win at Casino Gambling" (Carlton Books, 1995), now in its fourth edition. Gros was named “Businessman of the Year” for 1998 by the Greater Atlantic City Chamber of Commerce and received the Lifetime Achievement Award from the American Gaming Association in 2012 as part of the annual AGA Communications Awards.