Bally’s Corporation is one of the up and coming gaming companies, joining iGaming together with land-based properties. Mike Donovan was brought on several years ago to run the company’s Kansas City property and later was responsible for all the facilities in the Midwest. He was recently promoted to chief marketing officer for Bally’s and will oversee the marketing campaigns for all 16 properties, including the temporary Bally’s Chicago, which is and will be the only casino inside the city limits. He previously worked in Lake Tahoe and Atlantic City, where he began the turnaround of the Ocean Resort Casino, now one of the most successful on the Boardwalk. He spoke with GGB Publisher Roger Gros on the exhibit floor at G2E in October in Las Vegas.
GGB Podcast sponsored by Pavilion Payments.
