GLOBAL GAMING BUSINESS PODCAST SPECIAL EDITION: Paul Juliano, Senior Vice President, Operations and Phil Juliano, Executive Vice President, Casino Operations & Chief Marketing Officer, Bally’s Corp.
In a special edition of the GGB Podcast, we sit down the Paul and Phil Juliano, senior executives at the Bally’s Corporation on how the rebranding of the company is going and how the various Bally’s casinos are handling it, particularly the flagship Bally’s Atlantic City.
When the Twin Rivers company of Rhode Island bought Bally’s Atlantic City in April 2020, it changed the entire company. Already a fast-growing gaming company, the purchase of Bally’s, and a few months later, the brand Bally’s, it gave Twin Rivers classic gaming identity and since then the company has rebranded all of its casinos. Helping to make that happen are the father-son team of Phil Juliano, Bally’s executive vice president, casino operations and chief marketing officer, and Paul Juliano, the senior vice president of operations. While the Bally’s Atlantic City buy was important, the property required a complete renovation, something that Phil says will happen by Memorial Day. Paul, meanwhile, outlines the changes in Atlantic City and across the Bally’s portfolio of properties. They spoke with GGB Publisher Roger Gros via Zoom in late February.
