Grosvenor Casinos, a subsidiary of the UK’s Rank Group, has teamed up with Kambi to produce a new sportsbook for online and land-based players, the company has announced.
The Grosvenor Sports product is now integrated with Rank’s gaming platform, supplied by Bede Gaming. Players will receive special offers like enhanced odds. According to GamblingInsider.com, these offers will be routinely updated to provide a more personalized experience for each player.
“We are committed to offering our customers the best in category for an all-round gaming experience,” said Steve Munns, head of sport at Grosvenor Casinos. “We have ensured Grosvenor Sport is a premium quality sportsbook product with the trust, security and prestige of the Grosvenor brand that our customers value and depend on.”
Grosvenor & KambiPowered by Kambi first partnered in January and introduced the product in a soft launch during the summer. The product officially launched November 11 to coincide with England’s World Cup 2018 qualifier against Scotland at Wembley.
“We can now offer our customers a comprehensive online gaming experience,” said Adam Joseph, director of digital operations for Grosvenor Casinos. “With the Kambi sportsbook tools, coupled with the capability of the Bede Gaming Management system, we will be able to provide a full enhanced betting and gaming experience to our customer base.”
