GVC Holdings, a leading international sports betting and gaming group, has launched its first dedicated U.S. foundation dedicated to responsible gaming, corporate compliance and sports integrity. The debut comes a month after the company created its global foundation.
The group collaborated with Seton Hall law school for the first U.S. gaming, integrity and compliance educational program, and has partnered with the National Council on Problem Gambling on a program to help military veterans with gambling addictions.
“This new U.S. Foundation extends our Global Foundation,” said Martin Lycka, director of regulatory affairs at GVC. “The range of new initiatives and quality of partnerships express our global commitment to corporate social responsibility.”
GVC Holdings holds licenses in more than 20 jurisdictions and employs a workforce of more than 25,000 in 20 offices across five continents. In the U.S. the group operates Roar Digital, a joint venture with MGM Resorts, created to capitalize on the opportunities presented by the regulation of sports betting and gaming. GVC acquired Ladbrokes Coral Group in March 2018 and is the UK’s largest high street bookmaker.
The new foundation will also manage projects such as its collaboration with Harvard Medical School, the National Council on Problem Gaming and National Centre for Responsible Gambling, and develop other U.S. related education projects.
“We must keep the playing field safe for all players,” said foundation trustee and former New York Giants wide receiver Amani Toomer, “so we’ll team up for top-notch educational boot camps on gaming best practices, promote responsible gambling, and be there for those facing addiction.”
The first project of the Seton Hall collaboration will be a three-day boot camp next March which will provide attendees with a primer on the laws, regulations, and best practices that are the backdrop to compliance rules that govern the gaming industry.
“We are excited about the opportunity presented by this collaboration with GVC’s Foundation to provide high quality gaming integrity programming,” said Kathleen M. Boozang, Dean of Seton Hall Law.
