GVC Holdings has launched The Clubhouse, a live dealer casino studio.
The launch come through a collaboration with London-based creative consultancy My Agency and live casino specialist Evolution Gaming. The new studio includes blackjack and roulette tables, as well as three ‘windows on the world’ which feed looped videos capable of transporting players to exotic locations around the globe, the company said in a press release.
“We created The Clubhouse to address the challenge of catering for multiple brands from a single private studio,” said GVC’s head of live operations Oliver Bartlett. “The addition of the windows allow us to take our studio anywhere in the world, something brand new in the industry. This is the first of a number of new innovations we have in the pipeline, maintaining our position as a market leader in live casino.”
The studio has been specifically designed to accommodate GVC’s multi-brand offer and will provide live table games to sites including bwin, PartyPoker, PartyCasino and selected B2B partners, the release said.