Hard Rock Hotels Top J.D. Power Study

Hard Rock Hotels (San Diego at left) ranked first in Upper Upscale Hotels in J.D. Power’s 2021 North America Guest Satisfaction Study, for the third consecutive year. Hard Rock also won the highest score across six categories.

Hard Rock Hotels Top J.D. Power Study

For the third consecutive year, Hard Rock Hotels has been ranked the number one brand among Upper Upscale Hotels in the J.D. Power 2021 North America Guest Satisfaction Study. The study measures and analyzes guest satisfaction, advocacy and loyalty through 33,000 guests’ responses to survey questions and ranks more than 100 hospitality brands across six market segments.

In addition, Hard Rock Hotels received the highest score of all hotel brands across every category surveyed in the study. Hard Rock was ranked number one in six factors: arrival/departure, guest rooms, food & beverage, services and amenities, hotel facilities, and cost and fees.

Hard Rock Hotels Senior Vice President Dale Hipsh commented, “We are honored that our dedication to our guests has been recognized by J.D. Power again and we are grateful for the commitment of our hotel teams. Since we were founded 50 years ago, Hard Rock has been committed to creating experiences that delight our fans. With each new destination our hotels emerge in, we create an authentic and thoughtfully designed journey.”

At Hard Rock Hotels, signature elements include music-related amenities such as the complimentary Sound of Your Stay, designed to create discovery and interaction with music. Each property features the stories of the priceless music memorabilia collection. Also, Hard Rock Hotels worldwide offer an exceptional array of culinary and beverage offerings, one-of-a-kind wellness and fitness programs and extensive family activities.

The properties also offer entertainment through both live performances and curated content. Furthermore, the brand remains committed to guest health and safety through its SAFE + SOUND program, developed in 2020 with global health and sanitization specialists.

Hard Rock recently opened the Hard Rock Hotel Madrid, and Hard Rock Budapest is set to open later this year. In 2022, the brand will complete its new flagship Hotel in New York in the heart of midtown Manhattan.