Hollywood Casino Joliet reported a notable rise in revenue following its land-based shift from a riverboat casino to a $185 million land-based facility in August, according to casino industry data released this week by the Illinois Gaming Board.
In September, the casino’s first full month of operation at the new location, adjusted gross receipts exceeded $11.2 million.
Key takeaways:
- Hollywood Casino Joliet’s transition to land-based increased its September revenue by 48%
- The move influences nearby casinos, with some experiencing revenue declines
- Illinois’ casino market is expanding with new developments and increased competition
This figure represented a 48% increase compared to the same month the previous year when it operated as a riverboat casino. The casino ranked fourth among Illinois’ 17 casinos by revenue, and admissions reached nearly 96,000, marking a 75% increase year-over-year.
Revenue Growth Highlights Joliet’s Land-Based Shift
The Illinois casino market overall saw a nearly 10% decline in total revenue and visitor numbers from August to September. Total revenue for September was $158 million, with 1.3 million visitors statewide.
Rivers Casino Des Plaines remained the market leader in September, generating $41 million in revenue. Close behind were Wind Creek Chicago Southland and Hard Rock Rockford, the latter posting $13.7 million in revenue after opening its new permanent facility in August 2024. Geno Iafrate, the president of Hard Rock Casino Rockford, credited the rise to expanded amenities and offerings at the new venue, per Yogonet.
Hollywood Casino Joliet’s transition apparently impacted nearby competitors. Harrah’s Joliet Casino, still operating as a riverboat, experienced a 27% revenue decline in September. Similarly, Hollywood Casino Aurora’s revenue fell nearly 16%. That casino is planning to open its own $360 million land-based complex next year.
Competitive Ripple Effects Across Illinois Casinos
Illinois continues to see growth prospects driven by new land-based casino developments with amenities designed to attract visitors. Bally’s Chicago is developing a $1.7 billion casino complex scheduled for late 2026. Furthermore, Full House Resorts plans to begin construction on its American Place casino in Waukegan, aiming for a 2027 opening.
Industry analysts note that Illinois’ broader land-based shift, marked by casinos adding event spaces and dining options, is reshaping market dynamics, leading to increased competition among operators.
