ICE Totally Gaming, planned for February 4-6 at London’s ExCel Centre, will play host to 67 new exhibitors from 33 international gaming jurisdictions, according to show producer Clarion Gaming.
The new exhibitors are led by Malta, from which 10 new exhibitors will be included at the ICE show, That is followed by the U.K. (six new exhibitors), Spain (five), Gibraltar (four), the British Virgin Islands and Italy (both with three).
“We always try to be up-to-date with the new trends in the industry, and ICE is the show where we can do this,” said Anastasia Zencika, marketing an events manager for Latvian-based EcommPay, a first-time ICE exhibitor. “Last year we visited ICE to see the event, and get all the inside information as well as some inspiration. This year as an exhibitor, our aim is to get as much from ICE as possible, and gain everything the show has to offer.
“Like everyone else, we want to make as many sales as possible, but we also want to meet new partners and associates, see what’s going on in the industry, network and have the relevant people who are interested in our services in the same place. That is why it is very important for us to be in London in February.”
Fellow first-time exhibitor Raif Oymen, director of global engineering for Australia’s Bright Group, added, “The Bright Group has visited the ICE gaming show previously, but this is the first time for us to exhibit. We are currently looking to expand outside the Australasian and North American regions, where we are already well established, and the London ICE show is a big part of that strategy.”
“Our invitation to visitors is to come to ICE to discover what the industry is thinking, discover new suppliers, discover groundbreaking technologies and discover those landmark products which have the potential to transform the way you do business,” said ICE Marketing Director Jo Mayer. “The new exhibitors to ICE are fundamental to that process, and I cannot stress enough how important they are to the exhibition.
“For the exhibitors themselves it’s a great opportunity to be at the heart of the international gaming community, to network and to do business with companies from throughout the world.”
