ICE Gets Gaming Media Support

The organizers of the February ICE Totally Gaming trade show report a record media presence is expected for the event, with unprecedented numbers of media stands and registered journalists.

Next month’s ICE Totally Gaming trade show is set to be one of the most-reported-on events in gaming industry history, with an unprecedented 42 accredited media organizations taking their own stand space and a total of 130 journalists and publishers expected to attend the conference.

Kate Chambers, managing director of ICE producer Clarion’s Gaming Division, said, “One of the many stand-out characteristics of ICE is the fantastic support it enjoys from the gaming industry media, who continue to make a really important contribution to the success of the ICE brand and its status as the most effective platform for gaming innovators to launch products and services to an international audience.

“With up to 500 exhibitors to cover, we recognize that reporting on ICE places huge demands on the gaming media corps, so, in order to make the journalists’ time at ICE as stress-free as possible, we provide a fully functioning and connected media lounge where journalists can file their copy, hold interviews, network with colleagues and prepare for their itinerary of stand visits and events to attend.

“The media lounge, which is situated in the Platinum Suite in the central boulevard at the ExCeL Centre, is also an important resource for exhibitors to leave media and information packs, as well as to communicate business wins and other newsworthy events that take place during the three days.”