IGT officials say they are confident their market share in Macau will rise after regulators complete tests of several of the supplier’s latest games in stand-alone and linked progressive setups in the Asian gaming hub’s casinos.
“We’re pleased with what we’re seeing so far,” said Andrew Hely, managing director of Asia-Pacific or IGT, in an interview with Inside Asian Gaming. “We’re still in that evolving part of the process at the moment, where we’ve got the products we think can perform in the marketplace, and now we’ve got to prove ourselves in the trials.”
Hely said the feedback from Macau operators thus far has been positive. “We’ve got the good will of the operators—the market sentiment is positive towards us—but like everyone else we’ve got to prove ourselves through a trial of 90 days to get the operator’s confidence to purchase some products and engineer some repeat business as well,” Hely told IAG. “We’re coming off a base that is under-represented in our opinion but we think there is capacity there for a lot more from an IGT standpoint. It’s just a matter of earning our way further onto those floors.”