Pariplay will supply content to the LottoStar brand, which has integrated with Pariplay’s FUSION content network.
Pariplay’s games will be featured in the Kwikies Games section of the LottoStar website.
LottoStar players will have access to the FUSION content network including the new title Atari Asteroids as well as Pariplay’s Atari Star Raiders®, Cops And Robbers, and Cash Cuisine among other branded and original scratch card games.
“Our games complement iLottery wagering brands’ core offerings,” said Adrian Bailey, General Manager at Pariplay Ltd. in a press statement. “We’re excited to diversify the content selection of LottoStar, a key international lottery betting brand in South Africa. Our cutting-edge branded games will support LottoStar’s player acquisition and also help retain the brand’s existing customers.