The search for the most powerful force in sports and entertainment betting—the Irish gambling regulator—has stumbled at the first hurdle. The position does not call for prior experience and the pay fits that of a mid-ranking civil servant.
Stewart Kenny, a leading supporter of “correct regulation” and safer betting, says the search has fallen short. The Department of Justice has advertised throughout the world with a salary that begins at €145,000 (US$159,862). Kenny said the pay package and lack of experience could mean difficulties down the road.
“This is already in danger of turning into another quango,” the former Paddy Power CEO and chairman told The Pitch. “While €145,000 is a lot of money, it is probably under 5 percent of the salary of the top chief executives within the industry. This role really needs to attract the very best global expertise for this position, the very best internationally qualified person for the job.”
Kenny is not suggesting that a Rolls Royce package should be offered for the regulator, but due to the sheer breadth and responsibility “it must be extremely competitive.”
Previous experience in gambling or regulatory sector is something that Minister of State James Browne—the legislator charged with enforcing regulation—had expressed a preference for. The regulator will have power to fine betting companies up to €20 million or put them out of business.
The CEO’s first job will be to establish the regulatory body and hire up to 100 staff. Gambling regulation will be passed into law by 2023 but needs laws now on how betting companies advertise and market their brands and products, as well as how they communicate with clients.
