JCM Announces Collaborative Effort

JCM Global announced it is working with other casino technology suppliers on a new generation of products for the casino industry.

Cash-handling and ticket supplier JCM Global announced that it is collaborating with other manufacturers of casino technology on a new generation of products.

“JCM’s plans involve continuing a journey that takes casino patrons using our technology beyond merely the completion of a transaction,” Tom Nieman, JCM Global’s vice president of sales and marketing, told GGRAsia.

“We believe that the core gaming product—the slot machine—can be utilized in new ways to unlock greater value for the operator. Just as the content in gaming machines is evolving via such things as skill-based games, the need to generate additional revenue from the current devices is evolving.

“This will take a spirit of cooperation between slot manufacturer, casino management system provider, the operator and jurisdictional regulators.

Nieman did not give GGRAsia details on the collaboration, but noted the evolution of intelligent cash boxes, promotional couponing and 100-percent scanning of banknotes. “That has been the result of listening to the needs of casino operators,” he said. “We pride ourselves in leading such innovation. With costs declining for processing power, and data transfer speeds being enhanced, innovative applications become more and more practical. It’s possible we might have more to say on this topic at G2E Las Vegas in September.”